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August 3rd, 2009Industry News
Similar to Motown Initiative’s plan to produce original content, Fox Television Studios is quietly rolling out a new digital arm called 15 Gigs (apparently a pun on “15 seconds of fame.”) While we weren’t able to get official comment from Fox, it’s quite clear what’s going on, given 15 Gigs‘ Hulu, YouTube and Facebook presences.The effort has so far produced six web series, with the latest one, a behind-the-scenes at a strip club called Tease, set to launch Thursday, according to its co-creator Micah Goldman. In at least the case of Tease, Fox has told its producers that they are treating the series as a TV pilot. If its three episodes do well online, Fox is committed to pitch it as a half-hour TV show to broadcast and cable networks, said Goldman in an interview with NewTeeVee.
[Source : NewTeeVee]
Tags: content, distribution, fox
Read the rest of this entry »July 25th, 2009Industry News
Tags: business model, competitors, online video
One of our primary competitive threats is currently in beta testing the water for their new subscription based online video system. Both Time Warner Inc. (not TW cable) and Comcast are involved in this online business model mutiny. Probably more of a strategic move to improve their set-top box cable business, you really can’t blame them for trying to expand their reach. In any case, I figured i’d pull some bullet points from newteevee.com just to give everyone a snapshot of what we’re looking at with TV Everywhere at the helm of online video.
